Supplement Facts Panel Compliance: Why Your Amazon Detail Page Must Match Your Label Exactly
FDA's Supplement Facts rules under 21 CFR 101.36, Amazon's exact-match requirement for detail pages, proprietary blends, and an audit checklist for sellers.
Read the guide →COAs, cGMP Certificates, and Lab Reports: The Documents Amazon Supplement Sellers Must Keep
What COAs, cGMP certificates, lab reports, and supplier invoices prove, when Amazon asks for each, and the retention habits that decide supplement appeals.
July 5, 2026 · 6 min readStructure/Function Claims vs. Disease Claims: The Line That Gets Amazon Supplement Listings Removed
Where the line between structure/function and disease claims sits, with compliant vs non-compliant examples, the required disclaimer, and Amazon's enforcement.
July 5, 2026 · 6 min readWhat 'Clinically Proven' Legally Requires: FTC Substantiation Rules for Supplement Sellers
What the FTC actually requires before you say clinically proven: the evidence standard, testimonial rules, recent enforcement, and a proof-on-file checklist.
July 5, 2026 · 5 min readAmazon Suppressed Your Supplement Listing? How to Diagnose and Fix It
Suppressed, search suppressed, deactivated, blocked: what each status means for supplement sellers, where to find them in Seller Central, and how to fix them.
July 5, 2026 · 5 min readThe FDA 30-Day Structure/Function Claim Notification: Who Must File and How (21 CFR 101.93)
The FDA 30-day structure/function claim notification explained: who must file, what it contains, how to submit it, and what happens if you never did.
July 5, 2026 · 5 min readAmazon's March 31, 2026 Supplement Claims Deadline: What Sellers Must Fix Now
Amazon is deactivating supplement listings whose ingredient claims don't match the Supplement Facts panel. What changed, who is at risk, and how to audit your catalog.
July 5, 2026 · 4 min readAmazon Restricted Keywords for Supplements: The Words That Trigger Suppression
Disease names, treatment verbs, drug comparisons, and pesticide trigger words that get supplement listings suppressed on Amazon, with safer framing for each.
July 5, 2026 · 6 min readHow to Write an Amazon Plan of Action That Reinstates a Supplement Listing
The three-part plan of action structure Amazon expects for supplement listings, the evidence to attach, and the mistakes that get appeals rejected.
July 5, 2026 · 6 min readAmazon Now Requires Third-Party cGMP Verification for Supplements: The 2026 Guide
Amazon now requires third-party cGMP verification for all supplements. What changed, which labs count, the 90-day window, and steps to comply before removal.
July 5, 2026 · 5 min readIs your catalog at risk right now?
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